Arbos is not just a company that produces artisanal and sustainable stationery; it’s also a creative partner for brands that wish to bring an authentic, eco-friendly, and meaningful touch to their products. One of the collaborations we are most proud of is the private label line “Foglie”, developed exclusively for Coop Italia and specifically for their Vivi Verde brand, dedicated to organic and sustainable products.
“Foglie”: A Collection that Tells the Story of Nature
Here’s how it all came together: Coop Italia, one of the leading companies in Italy’s organized retail sector, launched Vivi Verde years ago—a line that includes both food and non-food products focused on sustainability. To enhance this collection, Coop Italia selected us to develop notepads and notebooks that visually convey the brand’s values while maintaining a friendly price point, consistent with the brand’s policies.
This was a challenge we embraced enthusiastically, bringing all our expertise to the table.
We handled the entire creative process, designing graphics inspired by the natural world, centered on the delicacy of a leaf transformed into an elegant and refined texture. The two-tone printing adds depth and evokes a cascade of leaves, making each product visually unique.
Sustainable Materials and Made in Italy
The “Foglie” collection was crafted using recycled materials such as paper and leather. The recycled leather, soft to the touch and elegant in appearance, adds a refined touch to the notebooks and journals in the line. Arbos’ artisanal craftsmanship ensures exceptional quality and meticulous attention to detail.
The collection includes a variety of items designed to meet Coop Italia customers’ everyday needs:
- Glued pads in two formats, ideal for quick notes;
- Memo cubes, perfect for keeping handy at home or in the office;
- Notebooks and journals in recycled leather, enhanced with a glossy print that highlights their covers;
- Spiral-bound notebooks with elastic closures that match the color of the print—practical and stylish;
- Wrap-around notebooks featuring an inner pocket for receipts and tickets, complete with a coordinated elastic band;
- Stapled notebooks in Ricuoio® avana, with lined pages ideal for organized note-taking.
Every notebook was carefully produced in our Solagna facility, using artisanal techniques that ensure unparalleled quality. Everything is proudly Made in Italy.
For us, “Made in Italy” is more than just a slogan. It represents the heart and dedication we put into every product, in compliance with the quality standards regularly verified by Coop Italia.
Why a Sustainable Private Label Makes a Difference
Choosing to create a private label collection with Arbos allows brands to communicate their sustainability values tangibly. The “Foglie” line is a perfect example of how a stationery product can become a powerful storytelling tool.
The notebooks and journals in “Foglie” are more than just functional items—they are small manifestos that showcase Coop and Vivi Verde’s values. They offer consumers a tangible, everyday way to connect with sustainability themes.
Interested in Creating a Private Label Collection with Arbos?
Did our collaboration with Coop Italia spark your interest? Don’t think that creating a private label is only for large brands. A private label collection with Arbos can also be an excellent way to diversify the offerings of a small or medium-sized brand—so long as sustainability and artisanal, innovative production are at the heart of your vision.
Arbos could be the perfect partner to help you bring your project to life. Contact us to learn more about how we can collaborate to create an elegant and sustainable private label collection tailored to your brand.